JSW SHOPPE CASE STUDY ANALYSIS

JSW SHOPPE CASE STUDY ANALYSIS

Through the analysis of the case study, students can try to find the execution flaws in the company’s transformation, and seek the best way to address the issues related to this transformation. Set in , a case study and discusses the transition from a transactional model of distribution relationships based on the distribution model of franchising. Ajouter au panier Acheter un exemplaire de consultation. Strategy; sales force management; retail management; balanced scorecard; change management; branding; India. Cliquez-ici pour en savoir plus! Sales and Distribution Management: Otago Museum StormFisher A:

Highlights of the case include the presentation of the challenges of franchising a specialty product, the evaluation of dealers using a balanced scorecard and the preparation of an elaborate training module for the sales force. Ajouter au panier Acheter un exemplaire de consultation. Organised retailing steel was not a very popular concept among steel producers in India. The case study can be used in any of the three following courses: JSW, a manufacturer of various grades of steel, sold its products through a large network of dealers.

JSW Shoppe – Unique Distribution Model for Branded Steel Harvard Case Solution & Analysis

Like Us and Get Updates: Through the analysis of the case study, students can try to find the execution flaws in the company’s transformation, and seek the best way to address the issues related to this transformation. JSW, manufacturer of various grades of steel, sells its products through a network of dealers.

The case study can be used in any of the three following courses: Search Case Solutions Search for: Set ina case study and discusses the transition from a transactional model of distribution relationships based on the distribution model of franchising. However, the management was concerned with building a brand image for its products, increasing its market penetration beyond its current market of builders and fabricators and attracting the attention of end users who, in turn, would drive up the sales.

Through the analysis of a case study, students can try to find flaws in the implementation of the jjsw of the company, and look for the best way to deal with this transformation. However, management was about building a brand image for their products, increase its market penetration for its current market builders and manufacturers and to draw attention of end users, which in turn can lead to increased sales.

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jsw shoppe case study analysis

The case also provides an opportunity to discuss JSW’s possible pursuit of a forward integration strategy. Richard Ivey School of Business Foundation 13 pages. Jzw case discusses choosing to change the distribution model and its impact on the sales division, designing and applying Balanced Score Card as an evaluative criterion and deciding the strategy to counter emerging competition.

jsw shoppe case study analysis

To understand steel industry’s retail value chain in general, and JSW’s retail value chain in particular; and to identify and analyze the problems and opportunities for improvement with these retail value chainsTo discuss JSW’s new business model and contrast it with their earlier value chainTo discuss the advantages of JSW’s new business model, identify the challenges — especially with franchising and branding issues in the steel industry– and to debate the possible channel conflicts arising out of the new modelTo examine and debate JSW’s business model execution strategy.

The case can analyssis used to deal with issues relating to sales personnel the role, duties and responsibilities of sales personnel, along with their recruitment, training and evaluationfranchising issues and challenges associated with the choice of channels, channel partner and evaluation applying the balanced scorecardRetail Management: Sales and Distribution Management: How Does it Work?

Otago Museum StormFisher A: The main event includes presentation of the problems of franchising specialty productthe assessment of dealers using the balanced scorecard and prepare a training module for complex sales. The Company believes that the current distribution model will not serve the purpose, and is a unique concept of JSW Shoppe – franchising model, in which the company will cooperate with the existing, as well as new dealers to jsd their objectives.

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The case deals with the foray of manufacturers into organized retailing and franchising stucy a distribution model. The case demonstrates the importance of the role of Sales Manager and the problems and issues that arise in the distribution model has changed – both the dealers and the company’s prospects.

The company felt that the current distribution model would not serve the purpose, and designed the unique concept of JSW Shoppe – a franchising model wherein the company shope partner with the existing, as well as, new dealers to achieve their objectives.

The case demonstrates jse importance and role of a sales person and the problems and issues that arise when the distribution model is changed — both from the dealers’ and the company’s perspectives. Strategy; sales force management; retail management; balanced scorecard; change management; branding; India. Organised retailing steel was not sgoppe very popular concept among steel producers in India. Set inthe case study deals with the issues and challenges of transforming from a transactional distribution model to a relationship-based distribution model for franchising.

Cas – JSW Shoppe – A Unique Distribution Model for Branded Steel – IVEY Publishing

Highlights of the case include the presentation of the challenges of franchising a specialty product, the evaluation of dealers using a balanced scorecard and the preparation of an elaborate training module for the sales force. Ajouter au panier Acheter un exemplaire jse consultation.

Throughout the case, issues relating to store layout, visual merchandising, branding and retail communication are dealt with.

JSW, a manufacturer of various grades of steel, sold its products through a large network of dealers. Cliquez-ici pour en savoir plus!